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My Magic OÜ

Legal form:

Private limited company

Registry code:

12700808

VAT no.:

EE101786155

Fiscal-year period:

01.01 - 31.12

Established:

07.08.2014 (11)

Capital:

2 500 EUR

Address:

Kooli tn 8, Aseri alevik, Viru-Nigula vald, Lääne-Viru maakond, 43401

Status:

Registered

Contacts

Email:

sales@mymagic.ee

Phone:

+372 6311394

Industries

WHOLESALE AND RETAIL TRADE
Retail trade
Retail sale of other goods, except motor vehicles and motorcycles
47751 - Retail sale of cosmetics and toiletries

VAT liability

	Start	End
EE101786155	12.03.2015

Annual reports

Aggregate data

	Period	Submitted
2025	01.01.2025 - 31.12.2025	Due date 30.06.2026
2024	01.01.2024 - 31.12.2024	27.06.2025	Valid
2023	01.01.2023 - 31.12.2023	27.06.2024	Valid
2022	01.01.2022 - 31.12.2022	06.07.2023	Valid
2021	01.01.2021 - 31.12.2021	13.06.2022	Valid
2020	01.01.2020 - 31.12.2020	08.06.2021	Valid
2019	01.01.2019 - 31.12.2019	15.06.2020	Valid
2018	01.01.2018 - 31.12.2018	23.05.2019	Valid
2017	01.01.2017 - 31.12.2017	03.07.2018	Valid
2016	01.01.2016 - 31.12.2016	29.06.2017	Valid
2015	07.08.2014 - 31.12.2015	29.06.2016	Valid

Unsubmitted declarations

No unsubmitted declarations found

No unsubmitted declarations as of 06.06.2026.

???

Credit rating

Hidden

Credit rating is based on company financial data and payment behavior. detailed analysis available to regia+ users.

020406080100

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? Strengths

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Tax data

	State taxes	Labour taxes	Taxable turnover	Employees
2026 Q1	26 348 €	11 604 €	102 507 €27.5%	5
Kokku 2026:	26 348 €	11 604 €	102 507 €
2025 Q4	28 915 €	9 704 €	141 461 €47.8%	6
2025 Q3	22 680 €	9 783 €	95 682 €7.1%	6
2025 Q2	21 057 €	7 802 €	102 950 €18.0%	5
2025 Q1	18 036 €	7 707 €	87 230 €13.2%	5
Kokku 2025:	90 688 €	34 996 €	427 323 €16.5%
2024 Q4	15 237 €	6 945 €	100 534 €23.2%	5
2024 Q3	21 055 €	11 493 €	81 619 €21.6%	5
2024 Q2	18 286 €	9 849 €	104 166 €29.2%	6
2024 Q1	16 283 €	9 275 €	80 602 €31.6%	6
Kokku 2024:	70 861 €	37 562 €	366 921 €18.6%
2023 Q4	16 369 €	5 417 €	117 870 €25.9%	6
2023 Q3	16 835 €	5 182 €	93 608 €17.1%	4
2023 Q2	38 399 €	4 653 €	112 885 €10.8%	4
2023 Q1	17 295 €	6 484 €	126 493 €6.4%	4
Kokku 2023:	88 898 €	21 735 €	450 856 €5.2%
2022 Q4	17 513 €	5 788 €	135 152 €46.7%	6
2022 Q3	11 881 €	4 165 €	92 111 €9.7%	6
2022 Q2	13 910 €	3 947 €	102 040 €2.9%	5
2022 Q1	10 788 €	5 776 €	99 204 €14.1%	5
Kokku 2022:	54 093 €	19 676 €	428 507 €15.8%
2021 Q4	17 329 €	5 565 €	115 501 €42.6%	8
2021 Q3	10 360 €	5 412 €	81 001 €26.6%	8
2021 Q2	17 747 €	7 485 €	110 322 €74.9%	8
2021 Q1	11 533 €	6 778 €	63 065 €36.7%	7
Kokku 2021:	56 969 €	25 240 €	369 890 €13.2%
2020 Q4	13 213 €	5 388 €	99 622 €54.2%	8
2020 Q3	9 489 €	4 707 €	64 625 €33.7%	7
2020 Q2	10 343 €	3 935 €	97 435 €49.8%	7
2020 Q1	6 978 €	3 571 €	65 049 €17.4%	6
Kokku 2020:	40 023 €	17 601 €	326 731 €24.1%
2019 Q4	6 886 €	2 998 €	78 727 €21.5%	6
2019 Q3	7 873 €	2 895 €	64 801 €4.2%	6
2019 Q2	5 059 €	3 040 €	62 200 €7.9%	6
2019 Q1	7 151 €	3 001 €	57 642 €1.4%	7
Kokku 2019:	26 969 €	11 934 €	263 370 €17.1%
2018 Q4	6 735 €	1 986 €	58 446 €7.0%	7
2018 Q3	7 102 €	2 411 €	62 830 €8.9%	4
2018 Q2	7 826 €	3 040 €	57 671 €25.3%	6
2018 Q1	6 014 €	3 196 €	46 022 €3.0%	7
Kokku 2018:	27 677 €	10 633 €	224 969 €41.9%
2017 Q4	4 521 €	3 163 €	44 667 €11.8%	7
2017 Q3	5 429 €	3 159 €	39 966 €3.5%	7
2017 Q2	4 765 €	2 380 €	41 419 €27.5%	6
2017 Q1	3 161 €	1 484 €	32 482 €98.9%	5
Kokku 2017:	17 876 €	10 186 €	158 534 €71.3%
2016 Q4	4 137 €	1 947 €	16 332 €26.5%	6
2016 Q3	4 966 €	2 649 €	22 217 €26.7%	6
2016 Q2	4 656 €	3 612 €	30 297 €27.7%	6
2016 Q1	4 169 €	2 829 €	23 727 €18.2%	6
Kokku 2016:	17 928 €	11 037 €	92 573 €1.1%
2015 Q4	4 037 €	2 701 €	29 009 €8.0%	6
2015 Q3	3 166 €	2 501 €	26 863 €2.1%	6
2015 Q2	2 845 €	2 450 €	26 312 €179.6%	6
2015 Q1	806 €	876 €	9 410 €	6
Kokku 2015:	10 854 €	8 528 €	91 594 €

Revenue by industry

	2022	2023	2024
Retail sale of cosmetics and toiletries in specialised stores	416 103 €	431 829 €	386 061 €

Tax debts

No tax debt found

No tax debt as of 06.06.2026

Representatives

Name	Personal ID code	Date of birth	Role	Start	End
Gerli Lonskaja	48502XXXXXX	18.02.1985 (41)	Board member	07.08.2014	-

2 inactive record hidden, extended access to the information portal is required to view history!

1 - 1 / 1 rows

Shareholders

Name	Personal ID code	Date of birth	Role	Share	%	Type	Start	End
My Magic OÜ	-	07.08.2014 (11)	Shareholder	571,00 EUR	22,84	Sole ownership	01.09.2023	-
Gerli Lonskaja	48502XXXXXX	18.02.1985 (41)	Shareholder	1 929,00 EUR	77,16	Sole ownership	01.09.2023	-

8 inactive record hidden, extended access to the information portal is required to view history!

1 - 2 / 2 rows

Other persons

Name	Personal ID code	Date of birth	Role	Start	End
Gerli Lonskaja	48502XXXXXX	18.02.1985 (41)	Founder	06.08.2014	-
Glafira Nagel	48703XXXXXX	12.03.1987 (39)	Founder	06.08.2014	-

1 - 2 / 2 rows

Ultimate beneficial owners

Name	Personal ID code	Date of birth	Role	Start	End
Gerli Lonskaja	48502XXXXXX	18.02.1985 (41)	Member of higher governing body (board or supervisory board)	05.04.2022	-

2 inactive record hidden, extended access to the information portal is required to view history!

1 - 1 / 1 rows

Holdings in companies

Company	Registered	Role	Share	%	Type	Start	End
My Magic OÜ	07.08.2014	Shareholder	571,00 EUR	22,84	Sole ownership	01.09.2023	-

1 inactive record hidden, extended access to the information portal is required to view history!

1 - 1 / 1 rows

2026 Q1

Turnover

Amount

102 507 €

Monthly average

34 169 €

Per employee

6 834 €

Equity ratio

1 366,76%

Labour taxes

Turnover ratio

11,32%

Tax ratio

44,04%

Monthly average

3 868 €

Per employee

703 €

State taxes

Monthly average

8 783 €

Turnover ratio

25,70%

Estimated salary

Gross salary

1 426 €

Net salary

1 205 €

Aggregate data

	2024	2023	2022	2021	2020	2019
Current assets	178 962 €1.2%	181 084 €35.9%	133 207 €29.3%	103 050 €64.6%	62 589 €0.3%	62 767 €
Non-current assets	74 031 €50.3%	49 262 €78.4%	27 616 €11.3%	24 805 €21.8%	20 371 €27.8%	15 944 €
Total assets	252 993 €9.8%	230 346 €43.2%	160 823 €25.8%	127 855 €54.1%	82 960 €5.4%	78 711 €
Short-term liabilities	33 573 €16.7%	28 773 €25.2%	38 477 €88.3%	20 434 €19.1%	25 260 €8.6%	23 258 €
Long-term liabilities	18 072 €36.9%	28 633 €561.0%	-	4 332 €87.6%	35 000 €	35 000 €
Total liabilities	51 645 €10.0%	57 406 €49.2%	38 477 €55.4%	24 766 €58.9%	60 260 €3.4%	58 258 €
Share or stock capital	2 500 €	2 500 €	2 500 €	2 500 €	2 500 €	2 500 €
Retained earnings	170 440 €42.2%	119 843 €499.8%	19 982 €1.1%	20 200 €12.5%	17 953 €7.7%	16 671 €
Net profit	28 408 €43.9%	50 597 €49.3%	99 864 €24.2%	80 389 €3 477.6%	2 247 €75.3%	1 282 €
Equity	201 348 €16.4%	172 940 €41.4%	122 346 €18.7%	103 089 €354.1%	22 700 €11.0%	20 453 €
Turnover	386 061 €10.6%	431 829 €3.8%	416 103 €16.3%	357 813 €29.2%	276 951 €22.4%	226 177 €
Profit margin	7.36%37.2%	11.72%51.2%	24.00%6.8%	22.47%2 669.1%	0.81%43.1%	0.57%

Financial ratios

	2024	2023	2022	2021	2020
Profit and cash flow
EBITDA	KF IBP	WC JWM	OOX VCM	82 673	3 406
Liquidity
Current ratio	I.X	X.Y	V.K	5.0	2.5
Quick ratio	J.N	H.X	H.L	3.1	0.9
Cash ratio	Q.P	X.K	T.Z	2.5	0.7
Efficiency
Days sales outstanding (dso)	D.P	R.X	W.I	7.5	5.3
Asset turnover	H.F	B.R	V.B	3.4	3.4
Structure
Debt ratio	S.C	C.F	A.X	0.2	0.7
Profitability
Operating margin	W.C%	GR.R%	DZ.D%	22.9%	1.1%
Net profit margin	I.K%	NL.K%	TZ.O%	22.5%	0.8%
Return on assets (roa)	QV.S%	IS.X%	NW.N%	76.3%	2.8%
Return on equity (roe)	BV.D%	KM.I%	DZ.I%	78.0%	9.9%

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Licences & notices

No licenses and notices found

Company has no active licenses and business activity notices

Regulations

Regulation no.	Date	Type	Deadline	Status
Ä 40037728 / 8	01.09.2023	Entry - Amendment entry		Entered into force (01.09.2023)
Ä 40037728 / 7	13.01.2023	Entry - Amendment entry		Entered into force (13.01.2023)
Ä 40037728 / M1	30.12.2022	Order to remedy deficiencies - Amendment entry	29.01.2023	Deficiencies remedied (13.01.2023)
Ä 40037728 / 6	18.01.2018	Entry - Amendment entry		Entered into force (18.01.2018)
Ä 40037728 / 5	11.01.2018	Entry - Amendment entry		Entered into force (11.01.2018)

1 - 5 / 9 rows

Real estate

Address	Area	Purpose
Kesktänav 14, Aseri alevik, Viru-Nigula vald, Lääne-Viru maakond	1346 m²	Commercial land 50%, Residential land 50%

1 inactive record hidden, extended access to the information portal is required to view history!

1 - 1 / 1 rows

Consumer Disputes Committee decisions

No consumer dispute committee decisions found

Company has not been issued consumer dispute committee decisions

Official announcements

No official announcements found

Company has no issued official announcements

Public transactions

Date	Party	Amount	Classification
23.12.2025	Ida-Virumaa Kutsehariduskeskus	112.00 € Received	OPERATING EXPENSES Vocational education
19.11.2025	Põllumajanduse Registrite ja Informatsiooni Amet	4 999.62 € Received	OTHER GRANTS Agriculture
19.09.2025	Ida-Virumaa Kutsehariduskeskus	172.26 € Received	OPERATING EXPENSES Vocational education
20.03.2025	Ida-Virumaa Kutsehariduskeskus	129.00 € Received	OPERATING EXPENSES Vocational education
17.02.2025	Eesti Töötukassa	180.54 € Received	OTHER GRANTS Social protection of the unemployed

1 - 5 / 20 rows

.ee domains

Domain	Status	Registered	Expires	End
maagilinemina.ee	Active	06.03.2024	07.03.2027	-
trend-nails.ee	Active	04.07.2010	03.12.2026	-

1 - 2 / 2 rows

Enforcement proceedings

No enforcement proceedings found

Company has no active debts with bailiffs

Payment orders

No payment orders found

Company has no court-ordered payment orders